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Trump Media buys $2 billion in Bitcoin for crypto treasury plan, US President’s stake in company now worth $2.3 billion

Trump’s relationship with Bitcoin has changed dramatically over the years. In 2019, while serving as President, he tweeted that he was “not a fan” of Bitcoin and that it “is based on thin air.” He was firmly against cryptocurrencies, especially Facebook’s Libra project. However, by 2022 and 2023, Trump began shifting his tone. Though he […]

Trump’s relationship with Bitcoin has changed dramatically over the years.

In 2019, while serving as President, he tweeted that he was “not a fan” of Bitcoin and that it “is based on thin air.” He was firmly against cryptocurrencies, especially Facebook’s Libra project.

However, by 2022 and 2023, Trump began shifting his tone. Though he still expressed concern about scams and volatility, he acknowledged Bitcoin’s popularity and the increasing interest among young investors and voters.

By 2024, during his campaign trail, he started referencing Bitcoin as a freedom-preserving financial tool. Now, with this $2 billion investment through Trump Media, he has effectively become one of the most high-profile Bitcoin advocates in the world.

International Reactions and Geopolitical Ripples

Trump Media’s Bitcoin move has also caught the attention of international observers.

In China, state media criticized the move, calling it a speculative gamble and a sign of economic desperation. Yet, underground Chinese crypto trading reportedly surged after the news, as citizens interpreted the move as validation of Bitcoin’s legitimacy.

In Europe, regulators expressed concerns about political figures owning massive amounts of unregulated financial assets. The EU Parliament is considering new disclosures and conflict-of-interest rules related to crypto holdings of politicians and political organizations.

Meanwhile, in countries like El Salvador and Argentina—where Bitcoin is already partially integrated into the financial system—Trump’s move has been welcomed as a sign that global crypto legitimacy is accelerating.

Truth Social’s Future: Toward a Blockchain-Based Platform?

Insiders suggest that Trump Media is now planning to integrate blockchain into Truth Social in a big way.

Features being discussed include:

  • A native token for the platform that could allow content creators to monetize their posts

  • A tipping system using Bitcoin or Lightning Network integration

  • Blockchain-based voting and polling for platform decisions

  • NFT-based digital identity for influencers and verified accounts

These developments could transform Truth Social into a hybrid social-crypto platform, similar to decentralized platforms like Minds, Lens, or Farcaster.

If successful, this could not only revive Truth Social’s user growth but also create a new ecosystem for conservative and libertarian creators seeking alternatives to mainstream platforms.

Potential Risks and Controversies

Despite the optimism, there are several significant risks associated with Trump Media’s Bitcoin strategy.

  1. Market Volatility
    Bitcoin remains a volatile asset. A 20% correction in BTC could cause Trump Media’s reserves to fall by $400 million, impacting its balance sheet and share price.

  2. Regulatory Pressure
    The SEC and CFTC may scrutinize Trump Media’s crypto holdings. Any regulatory action could trigger lawsuits or penalties.

  3. Conflict of Interest
    If Trump runs again, ethics experts will examine whether his policy decisions favor his personal investments in BTC and blockchain platforms.

  4. Security Risks
    Holding $2 billion in Bitcoin makes Trump Media a major target for cyberattacks. Any security breach could cause irreparable financial and reputational damage.

  5. Public Perception
    There’s a risk that voters may view this as an opportunistic or elitist move. Critics argue that it’s dangerous for political figures to use highly speculative assets for personal enrichment.

Could Other Companies Follow?

Many companies are now paying close attention to Trump Media’s strategy. If the move proves successful, we may see:

  • More tech and media companies adding Bitcoin to their balance sheets

  • The rise of crypto-powered social media platforms

  • Increased demand for crypto-native advertising solutions

  • Institutional funds beginning to prioritize crypto-friendly equities

Already, several major investment funds have added TMTG to their crypto portfolios, citing the company’s long-term upside.

Conclusion: A Historic Turning Point

Trump Media’s $2 billion Bitcoin acquisition and Donald Trump’s growing crypto empire represent a historic turning point for the cryptocurrency industry and American politics.

This isn’t just a company diversifying its treasury; it’s a seismic shift in how digital assets intersect with political ideology, financial strategy, and public trust.

As the 2028 elections loom, and as crypto continues to gain mainstream traction, Donald Trump’s bold move could change how the world views Bitcoin—from a niche speculative asset to a core piece of the global financial system.

Whether this strategy proves visionary or reckless will depend on how markets respond, how regulators act, and how voters perceive this blend of money, media, and politics in the digital age.

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